Feed the 1,000

Posted by Sainsbury's on 23 September 2016


It turns out there is such a thing as a free lunch - and one with extra tips to take away, too.

The Feed the 1000 event, held at Sainsbury’s Swadlincote store on 26 August, dished out 1,000 portions of delicious food - all created from foods that are often thrown away.

Chefs dished up carbonara, potato casserole and vegetable soup to hungry shoppers.

The Waste less, Save more Food Saver Champions were also on hand to serve up advice and recipe ideas for using leftovers and cutting food bills. In their retro orange van nicknamed ‘Gina’, they gave cooking skills demonstrations and chatted to people about their food habits.

The lunch highlighted the fact that the amount of food the average family throws away a year - £700 worth - could feed 1,000 people.

There was also a prize draw to win £100 worth of shopping vouchers, while visitors were encouraged to share their own ideas on reducing food waste.

The event was considered a success, with 1,000 portions served up and attendees giving positive feedback to the Food Saver Champions.

Food-saving tools, including spaghetti measurers and bag clips to keep food fresh, were also handed out, while OLIO representative Toni Dean was on hand to chat about the free food-sharing app.